Develop and retain the talent you already have
MyDNA is the AI-powered HR platform used by leading LATAM companies to reduce turnover by up to 34%, move onboarding from weeks to days, and make talent decisions with real data, not intuition.
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More than 500 companies across LATAM already trust MyDNA · No commitment
+500 companies in 20 countries already trust MyDNA
Strategic Use of AI in Human Resources
This ebook offers a clear roadmap to transform HR from an administrative role into a strategic engine powered by data and artificial intelligence. In a regional environment marked by high competition, scarce specialized talent, and fragmented management systems, it provides the tools needed to lead digital transformation and reduce operational risks, ensuring technology enhances human capability instead of replacing it.
How much is your role worth in the LATAM market?
Free salary benchmark for any role in 20+ countries. AI-powered, ready in 2 minutes.
- Benchmark for your exact role
- Data from 20+ LATAM countries
- 100% free — no credit card
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Employee Experience
powered by generative AI
MyDNA does not just record employee data. It predicts, simulates, and turns information into decisions with generative AI and predictive models across every module.
AI Successor Ranking
The MyDNA algorithm identifies the most prepared employees for each strategic position, with a score from 0 to 100% based on performance, competencies, and potential.
Scenario simulations
Model the impact of salary, shifts, benefits, and policies before making changes.
Strategic HR Dashboard
Headcount, top talents, critical positions, and cultural profile consolidated in a single panel — updated in real time, without manual reports.
AI career plans
Recommend learning paths, training, and internal mobility for each employee.
Organizational sentiment analysis
Understand the real climate through surveys, comments, and confidential channels.
Cultural fit diagnosis
Prioritize engagement actions using alignment between people and company values.
Automatic Development Plan
After the Competency Test, AI builds 5 development priorities per employee — with tools, indicators, challenges, and personalized content recommendations.
Automatic 9-Box Matrix
Visualize the performance vs. potential crossover for the entire company in 9 quadrants, without spreadsheets. Spot top performers and at-risk employees in seconds.
One platform, two powerful solutions
Built to work together and strengthen every stage of the employee lifecycle in LATAM.
AI-powered 360° development
Care for, develop, and retain employees with generative AI embedded across every module, from day one to career growth.
- Gamified onboarding with BadgeHeroes
- 360° People Analytics
- Performance management and real-time KPIs
- AI turnover prediction and risk analysis
- Scenario simulations and automatic reports
- Ombudsman and anonymous channel
Recruiting 4.0
Combine artificial intelligence with human expertise to attract, evaluate, and hire better talent in less time.
- AI-assisted job creation
- Bot-based recruiting and automation
- Cultural and competency matching
- English, skills, and motivation assessments
- Interviews by HR specialists
- Real-time dashboard
The full employee lifecycle,
in one platform
From day one to exit, MyDNA covers every stage with integrated modules, real-time data, and AI in every decision.
360° People Analytics
- Complete employee profile
- Executive indicators dashboard
- Top Talents ranking
Digital Onboarding
- AI pre-filled content
- Editing and curation by HR
- Real-time progress ranking
Training & Development
- AI development plan
- Internal training management
- Gamified and English training
Climate & Culture
- Climate survey by dimension
- Employee eNPS
- Company-employee cultural match
Performance & Career
- 360° Assessment
- Feedback and 1:1 meetings
- AI-generated job descriptions
Salary & Benefits
- Salary benchmark in 20 countries
- Benefits and emotional salary
- Salary band and comparison
Assessment Center
- Competency test in 4 dimensions
- Motivations test
- English proficiency assessment
HR Administration
- Payroll management
- Time and attendance control
- Vacation and asset management
Intranet & Communication
- Internal announcements
- Anonymous ethics channel
- Internal jobs and news feed
Exit Plan
- Digital outplacement
- AI-powered exit survey
- Relocation indicators
Everything your HR team needs
Tools designed for the realities of Latin American markets, built for LATAM.
High-precision salary data
+20 million data points across 20 countries for compensation decisions grounded in the real market.
AI for talent matching
Algorithms analyze skills, motivations, and culture to identify candidates and internal potential.
Fully integrated ecosystem
Recruiting, development, analytics, and compensation in one place.
Real-time analytics
Actionable dashboards to measure every decision's impact on the business and people.
Presence across LATAM
Local data and country-specific compliance for multi-country operations.
Gamification and engagement
BadgeHeroes turns onboarding and training into experiences that accelerate learning and retention.
Why an integrated platform?
Disconnected tools create scattered data, hidden costs, and slow decisions. MyDNA brings everything into one ecosystem.
Choose the plan for your company
Activate only the modules you need today and add more as you grow.
Employee Experience
For companies that want to develop and retain talent with AI.
- 360° People Analytics
- Integrative onboarding with AI
- Performance management
- Engagement survey and NPS
- Succession plan with AI ranking
- 100% anonymous ethics channel
- Support in Spanish and Portuguese
EE + Talent Acquisition
The combination to attract the best talent and develop them from day one.
- Everything in Employee Experience
- AI recruiting
- Automatic cultural match
- English and competency assessments
- Candidate pipeline management
- Specialist-led interviews
- Unified EE + TA dashboard
Full Suite
For multi-country companies that need the full ecosystem.
- Everything in EE + Talent Acquisition
- Market Salary in 20 countries
- LATAM Salary Guide
- Assessment Center: competency, motivations and English tests
- Digital outplacement
- Dedicated CSM
- REST API and integrations
All plans include guided onboarding, support in Spanish and Portuguese, and compliance with GDPR, LGPD, and local regulations.
Connect with your current tools
MyDNA integrates with leading HR, communication, and productivity systems without friction.
From strategy to results
A simple process to transform talent management with AI working at every step.
Set up your ecosystem
Connect teams, define profiles, and integrate current tools in under a day.
Activate AI from day one
MyDNA starts analyzing data, detecting patterns, and generating recommendations.
Develop and retain with data
Activate onboarding, development plans, and risk alerts for each employee.
Decide with evidence
Use automatic reports, simulations, and real-time dashboards.
The ROI of investing in Employee Experience
It is not just wellbeing. It is business. Companies that prioritize EX reduce turnover costs and accelerate productivity.
With MyDNA, you consolidate HR vendors into one ecosystem and can save up to 50% in management costs.
See how it applies to my companyHow much can you save with MyDNA?
Estimate for a 200-employee company using average LATAM benchmarks.
Estimación basada en benchmarks promedio del mercado LATAM. Los resultados reales varían según industria y empresa.
What companies say after transforming HR
More than 500 companies across LATAM use MyDNA to develop, retain, and amplify talent.
“The Salary & Benefits module with real-time market benchmarking transformed how we plan compensation. For the first time we have data for 20 countries and can make remuneration decisions with confidence.”
“AI-powered People Analytics changed how we decide. We now bring data to the executive committee.”
“With MyDNA Employee Experience, we manage the entire employee lifecycle in one platform. Having onboarding, performance, climate, salaries and analytics integrated gave us a visibility we never had before — HR decisions became much faster and more accurate.”
See MyDNA in action before the demo
See how leading companies reduce turnover, accelerate onboarding, and make AI-powered decisions in under 3 minutes.
We answer your questions
How much does MyDNA cost?
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Pricing depends on company size and the modules you need. Book a demo to receive a custom quote.
Does MyDNA's AI replace my HR team?
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No. It strengthens the team with analysis, reports, and alerts so people can focus on human decisions.
How long does implementation take?
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Basic setup takes less than one day, supported by our onboarding team.
Does it integrate with my ATS or HRIS?
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Yes. We integrate with SAP SuccessFactors, Workday, BambooHR, ADP, and offer a REST API.
Is my data secure?
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Yes. MyDNA follows GDPR, LGPD, and local regulations in the countries where we operate.
Can I buy only some modules?
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Yes. You can contract Employee Experience, Talent Acquisition, or Market Salary independently.
Have more questions? Contact us →
Ready to retain the talent you worked so hard to hire?
Book a free 30-minute demo and see how MyDNA's AI can transform your HR team.